Omniturm Opening

The high-rise project Omniturm is a bold statement advocating for new ways of living and working in the city. In collaboration with Tishman Speyer Properties and Danish architect Bjarke Ingels, a marketing campaign was developed to accompany the construction process of the 190-meter-tall office and residential tower since 2017. The Omnishow began on Neue Mainzer Straße with the laying of the foundation stone. As Art & Creative Director, my role was to develop the concept and visual design for the opening event.